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Cannabis Brands Should Look to Dollar Shave Club

We have all heard of Dollar Shave Club. This men's grooming company broke the marketing mold on its way to success. One cannabis marketing and branding expert shares why cannabis brands should emulate the Dollar Shave Club model. Enjoy this video and learn why....

Guest Jared Mirsky, CEO/Founder of Wick and Mortar, speaks on how companies in the cannabis industry should look at Dollar Shave Club, when it comes to finding ways to differentiate one's brand from the competition.

View the full episode here:

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Posted by CAN Staff in Marketing on February 05 at 09:47 AM  ·  Public

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